Analyze the Competition Adsense SEO

Great, so “cat pictures” gets a lot of searches, but will it be very easy or very difficult to rank for? That’s step #2 for me–analyzing the competition for the search terms I want to target. I do this by going to the search engines and checking the results for the keywords. I tend to focus on Yahoo first, MSN second, and never really focus on Google because it takes months to rank for anything in Google. Frankly I’d rather focus my efforts on the two search engines that are responsible for 45% of search traffic (Yahoo and MSN) than focus all of my efforts on Google (a common mistake). Google only gets 30% of search traffic, and it takes anywhere from 6 months to a year to rank in Google. I always get ranked in Yahoo and MSN much faster. So if Google eventually ranks me well due to my efforts with Yahoo and MSN, fine, if not, whatever. If you’ll recall from the Triple Your AdSense CTR ebook (which you need to get from AdSenseGold.com and read if you haven’t already), Yahoo and MSN visitors give much better click through rates on AdSense and YPN ads anyway, so ranking in those engines will be healthier for your bottom line.

Ok, let’s take Yahoo’s results for “cat pictures” and do a little competition
analysis.
That’s a sign that it will be pretty easy to rank for the keywords, because if 3 of the top 10 are ranking for keywords that they obviously are not optimizing for, if I focus my attention and efforts on optimization for the keywords, it’s quite likely I’ll succeed. Also, of the top 10 results, only 3 had the exact phrase “cat pictures” in the title. Having the exact phrase in the title (and especially having the exact phrase BE the title) is a powerful SEO technique, so if only a few of the results have the exact phrase in the title, that’s another sign that competition is light. Finally, I check the number of in-bound links for the top 3 results. That’s easy to do. Just do a search for “link:http://www.therankingpage.com/”.

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Business Plan Basics

The best way to show bankers, venture capitalists, and angel investors that you are worthy of financialsupport is to show them a great business plan. Make sure that your plan is clear, focused and realistic.Then show them that you have the tools, talent and team to make it happen. Your business plan is likeyour calling card, it will get you in the door where you'll have to convince investors and loan officers thatyou can put your plan into action.Once you have raised the money to start or expand your business, your plan will serve as a road map foryour business. It is not a static document that you write once and put away. You will reference it often,making sure you stay focused and on track, and meet milestones. It will change and develop as yourbusiness evolves.

Not everyone who starts and runs a business begins with a business plan, but it certainly helps to haveone. If you are seeking funding from a venture capitalist, you will certainly need a comprehensivebusiness plan that is well thought out and contains sound business reasoning. If you are approaching abanker for a loan for a start-up business, your loan officer may suggest a Small Business Administration(SBA) loan, which will require a business plan. If you have an existing business and are approaching abank for capital to expand the business, they often will not require a business plan, but they may lookmore favorably on your application if you have one.Reasons for writing a business plan include:
Support a loan applicationRaise equity fundingDefine and fix objectives and programs to achieve those objectivesCreate regular business review and course correctionDefine a new usinessDefine agreements between partnersSet a value on a business for sale or legal purposesEvaluate a new product line, promotion, or expansionWhat's in a business plan?A business plan should prove that your business will generate enough revenue to cover your expensesand make a satisfactory return for bankers or investors.

1. Executive Summary--features the highlights of your plan and sells your idea in two pages or less.
2. Company Summary--a factual description of your company, ownership, and history.
3. Products (or Services or both)--describes your products and/or services and how they stand outfrom competitive products and services.
4. Market Analysis-provides a summary of your typical customers, competitive landscape, marketsize, and expected market growth.
5. Strategy and Implementation-describes how you will sell your product, how you will put your planinto action, and establishes milestones.
6. Management Summary-provides background on the management team, their experiences, and keyaccomplishments.
7. Financial Plan-contains key financials including sales, cash flow, and profits.8.

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What's in a business plan?

A business plan should prove that your business will generate enough revenue to cover your expenses,but a business plan may vary depending upon whom your audience is. If you are writing a plan for yourcolleagues and partners, for example, to expand an existing business, then the focus of that plan may bemore operational than financial. Yes, you are going to show your partners how this expansion will meanmore revenues, but they are going to want to know the nuts and bolts of how this new venture is going tobe implemented.If you are writing a business plan for a bank, your bank manager will want to see that your ideas are wellthought out, but the most important aspect to him or her will be your financials. Are your assumptionsrealistic? And will the cash flow of the business be enough to ensure that you can make the monthlypayments for the loan that you have requested? If your business is making $1,000 a month and yourpayments are $1,200 a month, the bank is likely to turn you away.When considering an investment opportunity, most venture capitalists look at the obvious trends andmarket niches. Transcending the business elements, however, the most important factor in a decision toinvest in a company is the quality of the people. In real estate, the three biggest criteria are "location,location and location." The venture capital axiom is "people, people and people." VCs will ask, howexperienced are the people that are going to run this business? Do they have knowledge of the industry?Have they started successful ventures in the past?

What makes a successful business plan?
• A well thought out idea
• Clear and concise writing
• A clear and logical structureIllustrates management's ability to make the business a success
• Shows profitability
How do you write a business plan?
Sitting down looking at a blank computer screen as you prepare to start your business plan can bedaunting. You may want to look at some alternatives that will make the process a bit easier.Hire Professional. A professional consultant will create the business plan for you, but you still have to be repared to thinkthrough your business and understand the underlying concepts in your business idea. You will have towork closely with the consultant to ensure that he or she develops a good plan that accurately representsyour business or business idea.If you have a business concept on paper, you can have one of BB Media Global Group’sBusiness PlanSpecialist review your plan. Since 2005, BB Media Global Group has helped raise over $20 milliondollarsBuy a BookThere are many good books on the market that will help you to understand what needs to go into a goodbusiness plan. You can read Timothy Berry's "Hurdle: the Book on Business Planning".Use Business Planning SoftwareA good business planning software package will provide you with an outline for a well- veloped,objective-based and professional business plan. Software packages will remove the problem of startingfrom scratch by structuring your plan for you. The software should ask you the right questions that willpull out the most important underlying concepts ithin your

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